Installation view of The Power of Pink, 2024. Phoenix Art Museum.
ArtExhibitionsThe Power of Pink
Exhibition

The Power of Pink

February 14, 2024 - July 7, 2024 Located in Katz Wing Mezzanine Fashion Galleries

The Power of Pink explores the complex history of the popular yet controversial color and its impact on fashion and pop culture.

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Drawn mostly from the renowned PhxArt fashion-design collection, The Power of Pink celebrates the complex history of the color pink, which is typically associated with feminine expression. The exhibition traces the history of the hue and the evolution of its role in fashion, from its origins in 17th-century France, where it was worn by both men and women as a symbol of status, luxury, and power, to 1940s North America, when mass-marketing efforts began to gender the color, assigning pink to girls and blue to boys. Featuring more than 10 garments and ensembles, The Power of Pink encourages thoughtful examination of the color and its influence on major designers such as Gianfranco Ferré, Christian Dior, Valentino, Yves Saint Laurent, and more. The exhibition is presented in conversation with major exhibition Barbie: A Cultural Icon, created by Illusion Projects and curated by Karan Feder, in collaboration with Mattel.

Installation view of The Power of Pink, 2024. Phoenix Art Museum.

Installation views of The Power of Pink, 2024. Phoenix Art Museum.

EXHIBITION SPONSORS

The Power of Pink is organized by Phoenix Art Museum and curated by Helen Jean, the Jacquie Dorrance Curator of Fashion Design at Phoenix Art Museum.

The Power of Pink is made possible by the generosity of Arizona Costume Institute, My Sister’s Closet, and the Kelly Ellman Fashion Design Endowment Fund.

All exhibitions at Phoenix Art Museum are underwritten by the Phoenix Art Museum Exhibition Excellence Fund, founded by The Opatrny Family Foundation, with additional major support provided by Joan Cremin.

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